The Grassroots of Business Success

Standing out at a Career Faire can make a difference in your career search. Job Faires are starting to pick up, and Dice is running some nice ones, called Targeted Job Fairs. At a SF Bay Area Career Faire in January, 10 companies as showing up, and a major job search company has 82 career faires scheduled for this year across the States.

How do you stand out at a Career Fair? The competition can be substantial, but you can help yourself jump out from the crowd with advance planning. At AA-Careers, we have a straight-forward six-step process to get ready. Plan to go? Here’s how to prepare:

First, research the organizations that are going and pick your targets. Use the World Wide Web to research the companies that are there before you even decide to go. Go to their sites and see if they have their job openings posted. Pick a limited number to go after, and get ready to spend an hour researching each one. It’s hard to do more than ten in a day, and five or six is a much more reasonable target. For each hiring company, you want to know: key product lines, recent news, and executive names. Try to see if you know anyone at the target companies. You’ll end up with a page or two of research for each company/job.

Second, if there are job postings on the web, read them to see what the organization is looking for. Create a mapping of your accomplishments and skills to the requirements of the job. Make the nomenclature match. If the hiring company calls customers "clients", your resume should do the same thing. The accomplishments should be written in the style of the hiring company.

Third, create a ‘brief sales pitch’ for each potential company/job combination. Write down a 60 second ‘thumbnail’ that you can repeat out loud showing why you are a good prospect for that job. You’ll use this in your resume and when you meet the company at the job kiosk.

Fourth, modify your resume for each opportunity. The objective on your resume should exactly match the position you’re want. The executive summary should be a written form of your “mini sales pitch” for the job. Then choose the accomplishments and skills that most clearly match the job requirements. Especially at a Job Fair, the purpose of your resume is a sales tool for you – to get you on-site job interviews. It should be a no-brainer to see that you’re a match based on your resume.

Fifth, practice your ‘mini-sales-pitch’. Collect your research and the resume for each opportunity - bring a couple of copies for each – and put each in a intelligibly labeled folder. Keep them in a lightweight briefcase or folio.

Finally, dress and prepare as if you’re doing on-site interviews. Dress nicely and be properly groomed. Avoid strong cologne or perfume…use any eau de cologne or perfume sparingly, if at all.

Remember to smile, and good hunting!

If you are eager to create a blog there are many kinds of
blogging software to get you going easily and quickly. One
of most popular is Blogger.com. However if you are serious
about growing a professional business, I’d suggest getting
a real domain name and hosting account. This could be
compared to the days when many companies offered free
hosting so you could set up your own web site. After a few
years these companies went belly up and so did your site.
It therefore makes better sense to start correctly
otherwise you will only regret it later.

Here’s some of the major benefits of using Word Press
Blogging Software:

1. Easy to install and set up. If you have a hosting
account which uses Linux servers they will probably have
Fantastico. This is a tool which allows you to install Word
Press within a few minutes from the cpanel that comes with
your hosting account. Just make sure you have the latest
version otherwise update your Word Press installation
before you start customizing it.

If you are strapped for money and can’t afford a domain
name or a hosting account, you can also create a free
account with Word Press.

2. Hundreds of templates to choose from. You don’t have to
be a programmer or even know html to start a blog with Word
Press. You can select from the three templates they provide
at installation and you can easily switch between them. If
you are not happy with them there are other sites which
display Word Press themes and allow you to download them ie

http://webdesignbook.net/themes/

http://www.emilyrobbins.com/how-to-blog/comprehensive-list-
of-615-free-wordpress-15-and-20-themes-templates-available-for-
download-266.htm

3. Customization. The basic themes that come with the Word
Press installation can easily be customized to suit your
needs. There are 100s of plug-ins (http://wp-plugins.net/)
which will allow you to alter the color, design, images,
add contact forms, photo albums etc.

4. Great documentation and support forums. The
documentation that comes with Word Press, covers almost
every aspect of your Word Press Blog. If you get stuck the
support forums are always quick to respond to your questions.

RSS or ‘really simple
syndication’, is automatically integrated into Word Press so
every time you create a post or make a comment it creates a
feed for it. This allows those with RSS Feeders to read the
post at their own leisure.

6. Easy organization. Most Word Press templates include
pages, categories, links, and feeds. These are usually
located in the sidebar but can be easily customized to go
elsewhere. You can also add other features should you need
them for your blog.

7. Monetization. You can easily add AdSense ads to your
blog with a plug-in. By placing ads in strategic locations
on your blog it will allow you to make money. You can also
make money by including links to affiliate programs related
to the topic of your blog.

Conclusion: If you want to save time looking for blogging
software that is extremely flexible because of it’s
hundreds of template options and add-ons, then go for Word
Press…you won’t regret it.

Get Highly Effective Web Site Design, Marketing Tips and Tricks
by visiting the author’s Web Design Discussion Blog at
http://www.drostdesigns.com

Herman Drost is a Professional Web Designer, SEO
specialist and Article Writer and Publisher.

Areas in the United States of America element out on the Internet forums, which are attempting to badmouth our country. What they do is the read the world news and the United States news and find out all the little items because Americans to be disgruntled from time to time. Then they take these items and newsworthy events and blow them out of proportion to make us look bad.

Recently such an individual I found on a political Blog bad mouthing the US over our response to Hurricane Katrina and so I stated;

“Regarding Hurricane Katrina, consider that I-10, railroad, harbor mouth, bridges all out, plus it was underwater once the 18-hours of gale force winds allowed rescue entry by helicopter. Just because the Liberal Democrats complained and Ray Negan Mayor was hysterical and lost his marbles, left 1500 buses to be submerged without taking the people out does not mean it was Mr. Brown or FEMAs fault.”

You see unlike him, I read the entire Katrina Report and I am aware of the politics to make the President look bad in the media by Hillary Clinton, asking for an investigation and all the Blame Game Donald Trump style worthless little humans acting out, like you are here today. But in reality that was one hell of a storm and it really was a huge storm surge, a lot of water and Cat III winds for nearly 2-hours, Cat II for 3 hours, Cat I for 5 hours, Tropical Storm and Gale force winds 18-hours. (Saffir-Simpson).

If he or anyone else wishes to discuss Hurricanes an anti-American Blog is not the place but rather they should go to the other links on Hurricanes, Katrina, FEMA, Extreme Weather. So often these anti-American folks drop a laundry list of bogus accusations about the greatest nation in the world. Surely they can do better than that? I suppose they are going to blame President Bush for the Cat V Monica Cyclone that hit Darwin, Australia too? Anything they can think of to blow out of proportion and make up lies, they will, but it will not work with people who know. Perhaps they might blow away someday soon? Wouldn’t that be a treat? For more Hurricane information here is an online think tank link.

http://worldthinktank.net/wttbbs/index.php?s=eb497e86519ba00591c1e7f8fe3d951f&showforum=122

http://worldthinktank.net/wttbbs/index.php?s=eb497e86519ba00591c1e7f8fe3d951f&showforum=9

Meanwhile all Americans must stick together and stick up for America. We cannot allow anti-American detractors to slander the United States of America because the United States of America is the greatest single civilization ever created in the history of the human species and we are not even done yet. This 200-year experiment in Democracy has proven good and we are well our way to bettering our best efforts so far. Consider this in 2006.

“Lance Winslow” - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/wttbbs/

15 Tips to Drive Traffic to Your Blog

There are many factors that make blogs much better than normal WebPages including the speed at which blogs are indexed, ability to submit to blog directories & normal directories, pings and track backs. All these little things can help drive more traffic to blogs. Here are 15 popular techniques you can use:

1.) Create at least four keyword posts per day. Most of the top blogs such as Boing Boing, Daily Kos, and Instapundit (with literally tens of thousands of visitors per day) publish an average of 30 small 100-150 word posts per day according to “Secrets of the A-list Bloggers: Lots of Short Posts” by TNL.net

2.) Submit to My Yahoo! When you submit your own RSS to My Yahoo it is indexed by Yahoo.

3.) Submit to Google’s Reader. When you submit your own blog RSS to Google’s Reader the Google Blog Search will index your site.

4.) Add a relevant link directory to your blog and trade links like a demon possessed! Although it may take more time than simply submitting to a search engine one time, this method is perhaps the best way to drive traffic to your site. Use software such as Zeus to speed up the link trading process.

5.) Use ping sites like ping-o-matic. Ping your site every time you add a new post.

6.) Submit your blog to traditional search engines such as AltaVista, and MSN.

7.) Submit your blog to traditional directories such as DMOZ. Directories (particularly DMOZ) increase relevance with Google. DMOZ is very picky, but what do you have to lose by trying?

8.) Submit to as many RSS Directories and Search Engines as possible. This is a simple but repetitive process that can be done with software such as RSS SUBMIT.

9.) Comment on other blogs. Do not just leave short, lazy comments like “I agree.” Leave well thought out replies that will force readers to wonder “who wrote this?”

10.) Use track backs. If there is a blog that you refer to or quote and it is highly relevant to your subject, leave a track back. It increases your link popularity and may even score a few interested readers from the linked site.

11.) Go offline. Use newspaper ads, public bulletin boards, business cards, even stickers to let as many people as possible know your blog exists.

12.) Ad a link to your blog in your e-mail signature block.

13.) Use Groups (Usenet). Find a relevant group on Google groups, Yahoo groups, MSN groups or any of the thousands of other FREE group services and find like minded people and talk with them. Make sure your use your blog URL like it is your name.

14.) Use Forums. Forums are one of the best places to go for advice. Go to forums and find problems to solve. Make sure you leave your blog name, but be tactful about it; some forums get annoyed with those who selfishly drop a few links to their own site and leave.

15.) Tag your website. Tagging is a new idea that has erupted across the web. Sites like Del.icio.us, Technorati and many others have a social feature that allows you to place your article under keywords or “tags” that everyone interested in that tag can see.

Although these are some of the most popular ways to drive traffic to your blog, do not limit your self to tips and lists. Use your imagination and you will come up with thousands of ways to drive traffic to your blog!

Q: Not to ask a ridiculously obvious question, but what is a blog? And what’s the
future of blogs and blogging?

A: By a remarkable coincidence, Steven Streight, aka Vaspers the Grate, just asked
me the very same questions about the definition of blogs on his own site, so rather
than write something new, I’m just going to quote what I wrote for him:

What is your definition of a “blog”?

A blog isn’t what everyone thinks it is.

In fact, on this very page, you have a pile of definitions of blogs that I disagree with.

Why?

Because everyone likes to focus on the *presentation* of information and blogs are
really all about the *management* of information.

Here’s what I mean: if you think that a blog is a web site characterized by frequent
articles displayed in chronological order, typically with timestamps, a la a journal or
diary, you’re missing the forest for the trees.

Weblogs, instead, are just the facade that we see of considerably more powerful
content management systems that really revolutionize the maintenance of Websites.

Look at it this way: if you’re not using a blog to help manage your site, when was
the last time you added any new content or revised an existing page?

When you do add content, do you make sure to link it into all the other pages on
your site, including your sitemap?

Sure, there are other software solutions for managing Web sites, but none that are
as flexible, easy, inexpensive, and SEO-friendly as weblogs.

What is the future of blogs?

Having said that, I think that blogs are going to go the way of the dinosaur, evolving
from an animal we spot into the petroleum we use to fuel our journeys, without
giving an iota of thought to the source of the petroleum.

It’s not that blogs aren’t cool and interesting, but just as geeks used to learn
PostScript so they could work with printers and display systems and now…

…have no idea that PostScript is the underlying language of many devices, so we’ll
find that we can focus on our sites, how the information is displayed and how we
utilize it for our needs.

After all, the bottom line is the same as it was before the blogging “phenomenon”:

How do you find the best, most useful and valuable information on the Internet for
any given question, problem or query?

Dave Taylor is an internationally recognized expert on business and technical topics
and is the author of 18 different books and thousands of magazine articles. His Q&A
Web site is http://www.askdavetaylor.com/

Chances are high that before this day is out, yet another upstart youngster will launch a brand new blog on some strange topic, attract colossal amounts of traffic overnight and end up with such a hot online business opportunity that it will make you dizzy just thinking about it. And of course green with envy as you struggle to pick up traffic in single digits at a time.

The blog online business opportunity is like no other entrepreneurial undertaking ever invented by mankind. It is amazing how it requires such little input and yet has the potential to yield such dizzying figures in online profits.

Once a blog is enjoying sizeable traffic, there are a host of online business affiliate opportunity ventures that the site owner can get involved with. Adsense for example is excellent because it helps to generate lost of cash from the content produced at the site. Adsense ads are served on member sites according to their relevance and based on the keyword phrases used in each individual post.

Then there are probably tens of thousands of other affiliate programs to choose from although it is advisable for the blog site owner to look for something that is as closely related as possible to their online business opportunity blog subject matter.

Learn more about the best home business opportunity from a blogger who rakes in thousands of dollars… and growing from their home business.

Those of you who have been reading my site JoelComm.com (and that’s all of you, right?) will know that my mom has just started blogging. I’m so proud of her. You can see her blog at www.travelswithsheila.com, and most importantly you can see how she’s optimized her ads.

That’s a great case study for anyone wondering where to put their ads on their blog. They’re beautifully optimized and they’re already bringing in money.

Now, my mom has never been much of a tech-head. She’s only now thinking of buying a laptop. But what’s impressed me is how fast she got up and earning with a blog.

I think that sometimes those of us who have been building sites and uploading content for years forget how frightening dealing with servers and finding domains can be for newbies.

Blogging is the ultimate solution. You can have your own blog in minutes and plugging in the ads is an absolute breeze. Heck, Blogger practically throw the ads at you.

The only possible concern with blogs is how you can get the maximum income from them. Once you’ve got the ads blended and positioned, all that’s left to do is play with is content. You’ve really got two choices here. You can either keep writing about the things that interest you and hope that those topics are interesting enough to interest lots of other people. Or you can focus your writing on products to bring up targeted ads with expensive keywords.

I think that the best strategy is to do both at the same time.

The reason that people read blogs is that they feel they have a relationship with the person behind the page. They like them. They trust them. And they’re interested in what they have to say. Create a blog that’s focused solely on bringing up high-earning ads, and you’ll get those ads. But you won’t have anyone to click on them.

Create a blog that interests you and others and use it to mention topics that are going to bring up good ads and you’ll get the best of both worlds. Again, my mom’s blog is a great example of this. When she writes about her travels, she creates some great stories that are really fun to read. But she also might mention the equipment she uses when she’s hiking down a mountain or skiing down a slope. That provides good information for her readers and good ads that pay for her blog.

Know which products you can work into your blog?

Joel Comm is The Internet Revenue Expert. Online for over 20 years, Joel teaches people how to make money in the digital age. The recognized authority on Google AdSense, Joel teaches how to multiply your AdSense income at The AdSense Code. To ask Joel Comm a question about making money online, visit http://www.AskJoelComm.comYou can read his mother’s blog at http://www.travelswithsheila.com

Although blogging has been around for years, it’s only in the last year or so that it’s really become big, especially in business.

Some of the top corporations now have blogs, and you can read about these corporations, as well as get news.

The main reason blogs are so popular is because they’re personal. It gives the author an opportunity to inject his/her personality into his/her writing.

How does this apply to your business? There are many ways, but here are five:

1. You can brand your business.

Branding isn’t just for big business. You can brand yourself too. By creating your own niche and writing about it, you can create your brand. By branding yourself, others will associate your product with you.

It’s not enough to get traffic to your site. You need targeted traffic, and the more targeted your traffic is, and the more traffic you get, the more opportunities you have to make sales.

Blogging is not just an effective branding tool. It’s also an effective public relations tool, allowing you to further build your image and brand.

2. You can become an expert.

When you share what you know on a topic, it gives you the opportunity to be perceived as an expert. You are providing additional value to your product.

When you are perceived as an expert, people are more likely to listen to what you have to say.

By establishing yourself as an expert on a topic, you are offering value to potential customers that your competition isn’t. Not only that, you can drastically cut your marketing expenses because your potential customers are coming to you.

This is called pull marketing. Pull marketing is much more effective than push marketing because you are drawing customers to you, and they already want what you have to sell.

3. You can establish credibility.

Credibility is a difficult thing to establish on the internet. You need to gain your potential customer’s trust before he/she will buy from you.

Although there are certain things you can do that can help with trust and credibility, like adding your phone number to your site, a blog is more effective. It will help you get your potential customer to see you as a real person, not just someone behind a computer.

4. You can create a new marketing channel.

Email marketing isn’t as effective as it used to be. Too many problems exist now with spam and filters. It can be nearly impossible for you to get your marketing message through.

With blogs, you can use RSS, as well as other forms of communication, like podcasting, to get your marketing message through.

Blogging opens up technology for you in a way that email doesn’t. It gives you a variety of ways to distribute your marketing message and increases your chances of your marketing message being effective.

5. Creates a communications channel with your potential customers.

Blogs are interactive. You can allow your potential customer to leave messages for you in your comments. He/she can ask you questions, and you can respond more quickly.

This will also save you time in the future because others may have the same questions. You’ll already have the answer easily available.

Blogs are also more responsive in that you can write about the latest trends in your topic and give your potential customers the latest information.

6. Solves your search engine optimization problems.

Blogs are search engine friendly, and you can get your blog spidered faster and easier than you can a traditional site.

This can help you get traffic from the search engines quicker and easier, and the beauty of it is that it’s targeted traffic.

Although blogs may have started out as personal journals, their business application is far more reaching. Blogs can help you explode your business marketing efforts in a way that no other internet marketing method can. Blogging, although not required, is something you should consider if you want to increase your business and increase your profits.

Jinger Jarrett is the “Internet Marketing for Free” lady. You can learn how to market on the internet for free, and get her best free internet marketing ebooks, ecourses, tutorials, and software when you visit her blog: Internet Marketing for Free

Blogging is fun and easy to do, and you may be interested in learning how blogging can help you with SEO. You don’t have to be a programming genius to set up and maintain a blog. You don’t even need to know HTML. If you are new to blogs, websites, and online business in general, start by taking the easy road to learning how blogging can help you with SEO.

First, sign up with a free blogging service, such as Blogger at http://www.blogger.com or Blogit at http://www.blogit.com. Setting up an account is very easy, and takes about five minutes. This is the easiest way to get started blogging, and you can increase your website popularity in the search engines a bit while doing it. Simply use your website URL in each of your blog posts. In other words, every time you write your blog, make sure that you refer to your website. This provides you with inbound links.

Once you get the hang of blogging, your next step in learning how blogging can help you with SEO is to set up a blog on your website. Many webhosting accounts now include blogs. If you can’t figure out how to set one up on your website, contact your webhosting company. They will either do it for you, or tell you how to do it. Some webhosting companies charge for the setup, some do not.

Once your blog is set up on your website, continue doing what you’ve already learned how to do, but add another step. Each time you post, you can still refer to specific pages on your website, but also use your keywords throughout each of the posts. For a post that is three or four hundred words long, use your keywords and key word phrases five or six times. This will optimize those posts for the search engines.

As you continue to blog, you will continually be adding new content to your website. As you add new content, your ranking will go up in the search engines. Each time you finish posting to your blog, you need to let the rest of the world know that you’ve done so by pinging it. This is done through Ping-O-Matic at http://www.pingomatic.com. This will send a ping to several blog directories.

You should put a link to your blog on your website - whether it is hosted remotely or through your webhosting account. This will help increase traffic to your blog, and help you develop a readership. As people become more and more interested in your blog, two things will happen. First, your search engine ranking will go up simply based on the amount of traffic your blog is getting.

Second, other bloggers will start sending Trackbacks to your blog on their blogs so that their readers can see what you have to say on certain topics. This helps build your readership as well. It is a never ending circle that just keeps getting bigger if you know what you are doing!

You should also send Trackbacks to other people’s blogs as well. When they see the Trackback, they will usually visit your blog to see what you had to say about theirs. Again, this increases your traffic, and potentially increases your readership as well.

Make it a habit to post to your blog regularly. You can post daily, weekly, or even monthly - but posting daily or weekly will get you the best results if you are trying to learn how blogging can help you with SEO. Blog posts can be long or short. If you have a lot of time to write, make them long. If you only have a few minutes to spare each day, write one or two paragraphs - just be sure to use your keywords and key phrases!

Jason frequently gives tips like this to the subscribers to his newsletter. Visit his blog at Adventures In Internet Marketing and subscribe to his newsletter today!

The internet is notorious for it’s fast paced evolution of practices, accomplishments and it’s very nature. The evolutionary step, is the blog and the way it epitimizes todays global society generally.

The hype surrounding blogging is absolutely incredible! Everywhere you turn there is someone elses tale about the unpresedented boom in blogging. It appears as if anybody from middle school children to senior people register their own blogs and article after article advocates blogs as the internet’s present “big thing.”

The attention is well-afforded. Blogs are not a minor fad and they are an exceptional means by which one can operate a fruitful online enterprise. The indication for the success of blogs is not appearing in their present “hot” status. Nor is it the byproduct of some Further magical property. If one looks at the underlying nature of a blog, they will find why blog websites present so much opportunity and allure.

At its core, you see, a blog is simply a website. That which distinguishes it from a normal fixed website, however, is its organization and powerful content manipulation system. By breaking down a blog from this perspective, it is easier to understand why these websites can be so fruitful.

It all starts with a distinct word: content. Content is that which constitutes the internet universe and makes it ‘go round’. Content refers to information and material and it is why people go online in the first place. Surfers are searching for content. They may want to be enlightened. They may wish to be entertained. Notwithstanding of their motivation, however, they are looking for content and usually, they also have an opinion.

Search engines, in principle, reward content. Google and its cohorts live with one dominant objective in place: to deliver surfers to the information for which they are looking: Relevant Content. In order to do this, the search engines depend on algorithms that rank the likely value of websites. At the foundation of these search engine algorithms is the extremely basic and definitive belief which holds that websites presenting additional and relevant content on a particular topic are logical to be just what a visitor needs. Accordingly, content produces greater search engine listings, and accordingly, more traffic.

Traditional fixed websites can present content and can be frequently updated to expose new information (another activity definitely smiled upon by the search engines). However, the sequence of updating traditional websites can be rather time-consuming and inefficient to make updates as regular as that which may be optimal. Blogs, on the other hand, display a structure that makes the addition of new content on a regular basis incredibly simple. There is no need to transpose plain text to HTML. There is no necessity to manually upload a reworked page to one’s server. Instead, the blogger need only place their new post and click their mouse. The software which serves as the blogging platform does the bulk of the effort. This brings about a whole new degree of the frequency in which a website is updated.

The end result is a themed content-rich Web page which is consistently and meaningfully added to with new information with search engine friendly regularity. The search engines discover the material fast, list blogs frequently, and reward them for their content with higher rankings in search engine results pages (SERPS).

Those who argue blogs are nothing more than a fleeting phase and that “blog” is precisely the buzzword of the times, often fail to comprehend that the fundamental nature of blogs is the real driving force behind their accomplishments. One should not be consider that by blogging they are just trying to cash in on a fleeting fad - blogs are a sound way of creating a profitable website quickly and easily, for sustained growth in almost any niche.

Wayne Smith

For all things blogs, including how to make yours profitable, visit
profit using free blogs.