Where to Find the Best SEO Theorists
In the world of professional search engine optimization the majority of professional SEOs rely on the advice and training of a small elite cadre of very experienced SEOs. But where do the elite SEOs get their knowledge, especially the ones who claim they don’t run experiments or test the algorithms? In fact, what criteria go into deciding who is an elite SEO? Is SEO a secret art with secret SEO masters?
The truth is much simpler than that. The elite SEOs are mostly people who just happen to be popular. They are personable, they appear at conferences, they teach seminars, and they engage in many levels of discussion with other members of the SEO community. It has been said many times that most of the real information passed around at conferences can only be found at the after-hours parties and dinners.
Nonetheless, there are a few online sources of information that provide some of the best, most well-informed insights into search engine optimization and how it works. People who not only know SEO theory but also practice it do share valuable tips and advice in several ways. You can usually tell where the best SEO theory information is to be found by the quality of the presentation. The best SEO theorists don’t hold back nearly as much as the popularity contest winners — or maybe the best theorists just know their stuff better than other people. You be the judge.
It’s not easy to win recognition in the field of SEO theory because there truly are very few qualified people. But when you find a good SEO theorist you’ll know. The knowledge and experience of a really good SEO theorist shines through every time.